Reply to post on http://www.autodealerpeople.com/group/internetretailing/forum/topics/autotrader-vs-carscom

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No offense to the poster of this link but that page at buy-new-car-used-car.com dates from March 2005. The info presented in it is seriously out of date and really doesn’t provide an accurate comparison of the two companies. Since 2005 a lot has changed with both companies in terms of what they offer and how their relative performances might differ.
 I provide websites for used car dealers and part of my system automatically delivers data updates to both cars.com and autotrader. The feedback I get from my dealers who are using them is really a mixed bag. A lot of it has to do with what type of vehicle you are selling, who your target audience is and where you are geographically in the country. Some of my dealers will say that cars.com is much better than autotrader and some will say exactly the opposite. Then there are those (probably the majority) who will tell you that both provide enough leads to justify having both.

If you are thinking in terms of whether to go with one or the other, I would say do both, so long as they each provide the leads that justify the expense. Another tip is that both outfits will work with you on the cost of their services and both will offer affordable trial periods to test them out.

Hope this helps -

Albert Dewey
www.auto-corner.com